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July 20, 2020
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A passionate and innovative professional encompassing excellence in B2B marketing industry. Develop and manage integrated programs including content strategy, Lead generation approach, Digital, and social media strategy.
B2B Intent Marketing A Customer-Centric Approach
Intent marketing has earned its place as an important marketing strategy for  B2B companies in recent times. By leveraging technological innovations such as machine learning, artificial intelligence and automated marketing platforms, B2B companies are able to get insights from intent signals that buyers emit online. Statistics show that more than 80% of B2B buyers visit...
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