As COVID-19 continues to disrupt global markets in unprecedented ways, governments continue to turn to the proven public wellbeing measures to contain the contagion.
Across the Globe, we are getting roughly 13,000 new cases a day and it’s growing fast? A COVID-19 vaccine is still far from fruition.
Accordingly, most governments that are dealing with growing infection rates of their populations are turning to social distancing and quarantines as the most pragmatic remedy.
Covid-19 has a huge impact on economies and all the businesses around the globe. Eventually, COVID-19 is impacting sales & marketing on thorough basis.
We got together with us 12 Marketing Experts who share their best views on “What is the Impact of COVID19 on Marketing and How Brands and Marketers are opting for various online marketing methods to engage with their audience”
Ted Rubin is a leading Social Marketing Strategist, Speaker, Author, Provocateur, CMO of Photofy, and a member of various Advisory Boards. In March 2009 he started using and evangelizing the term ROR, Return on Relationship, hashtag #RonR. His books: Return on Relationship 2013, How to Look People in the Eye Digitally 2015, The Age of Influence 2017. You can connect with him on Twitter and LinkedIn .
Melonie Dodaro is a preeminent authority on social selling on LinkedIn and the author of the #1 bestselling book LinkedIn Unlocked. She is also the CEO of Top Dog Social Media , a company specializing in B2B social selling on LinkedIn. Melonie’s superpower is creating strategies that turn cold connections into clients.
Marissa Pick is the founder of Marissa Pick Consulting LLC. where she provides strategic consulting focused around Digital Transformation, Content Marketing, Social Media Strategy, Personal Branding and more.
Prior to founding her own business, she was the global director of social media and digital marketing at the CFA Institute where she oversaw efforts to reach journalists, legislators, policymakers, and investment professionals who play essential roles in shaping the direction of the financial services industry.
Marissa holds a Master of Public Administration from Fairleigh Dickinson University, where she graduated with Pi Alpha Alpha Honors. She received her B.A. in American Studies from Brandeis University where she was a starter on the Brandeis University softball team. Visit her blog marissapick.com. You can connect with her on Twitter and LinkedIn.
Chris Herbert is the founder and Managing Partner of Mi6. Mi6 is a B2B (Business to Business) marketing agency offering marketing programs and value exchange networks helping companies connect with new customers and keep existing ones. He is the co-founder of the tech community Silicon Halton. You can connect with him on Twitter and LinkedIn
Kathryn Aragon is a content strategist, success maven, and author. She is the head of content at Sales Hacker and the founder of Vivacitie.com. She’s best known for her work running industry-leading blogs and writing engaging content. What most people don’t realize is that she built a six-figure business from bed. Today, you’d never know she has a spinal cord injury. Follow her to learn how to overcome and succeed against all odds. You can connect with her on Twitter and LinkedIn.
Brona O’Connor is the Director of Demand Generation at Allocadia, the leader in Marketing Performance Management software. With 10 years marketing experience and an aptitude for business development and sales, Brona has been instrumental in leading ABM strategy, GTM operations and scaling revenue programs to drive pipeline. Brona is passionate about creating demand and leveraging data and smart metrics to make smart marketing investment decisions. Originally from Ireland, Brona began her marketing career in event management before spending a number of years managing global marketing programs for leading law and investment management firms. You can connect with her on LinkedIn.
Jeanne is the former Chief Marketing Officer at Lola.com, leading the company’s marketing organization as well as customer success. She was Executive Vice President and CMO at Ipswitch and held executive marketing roles at HubSpot, Symmetricom (now Microsemi), SmartBear, MarketingSherpa, and Continuum (now ConnectWise). At HubSpot, Jeanne’s leadership helped the company land on the number two spot on the Inc. 500 list of fastest growing companies by generating 50,000 net new leads per month. An accomplished writer, advisor and speaker, Jeanne serves on the Advisory Boards of Coffee Cup Collective and Sales Lead Management Association, and Co-Chair of the MassTLC Sales and Marketing Group. You can connect with her on Twitter and LinkedIn.
Mike Khorev is a digital marketing and SEO expert who helps SaaS, Software, IT, Technology, B2B and enterprise companies generate more leads and sales and grow revenue online. He offers expert advice on marketing your company the right way through performance-based SEO, web design, social media, search engine marketing and many other online practices. You can connect with him on Twitter and LinkedIn.
Kate Erickson is the engine at Entrepreneurs On Fire, an award winning podcast where John Lee Dumas interviews inspiring Entrepreneurs who are truly ON FIRE. She is also the host of the podcast Ditch Busy and co-author of The Podcast Journal: Idea to Launch in 50 Days. Learn more about the free training Kate & John have created for entrepreneurs who are ready to achieve financial and lifestyle freedom over at EOFire.com! You can connect with her on LinkedIn and Twitter .