Shawn Hadden is a digital marketing strategist. He provides innovative and results-driven internet marketing solutions so that business owners become even more successful in their chosen fields of endeavor.
Introduction AI is continually gaining traction in the marketing field. Though there are fears that AI may remove the personal touch from everything, proponents of AI hold the opposing view: that AI will introduce a more personal touch, especially in marketing. There is nowhere where this is truer than in social media engagements. Brands use...Read More
Instagram has become one of the most important social media platforms for brands to: Showcase their products, Connect, inspire and engage their audience, Share content, and Recruit talent. To enjoy these and more benefits, you first need to have a business profile on Instagram. Below is a step by step process to get you started....Read More
Overview LinkedIn has evolved from a platform primarily used by HR companies to source talent, into a platform used by brands for: Lead generation Increasing brand awareness and credibility Educating customers about products and services There are several strategies you can use to boost your business on LinkedIn. These include: 1. Leverage Employee Advocacy Encouraging...Read More
Video content can create a ton of traffic to your site and boost engagement. As far as video marketing platforms go, YouTube video marketing is the most popular. YouTube presents a huge opportunity for you to market your brand by: Showcasing your products through Product videos, interviews, how-to videos, etcetera. Expanding your reach. Relevant videos...Read More
Introduction LinkedIn Is on a whole other level when it comes to social media marketing. This has been a factual statement in recent years and, undeniably, this fact carries on in 2019. After you read this post, it should be clear to you why LinkedIn is a must for B2B social media campaigns. Some Background...Read More