Shawn Hadden is a digital marketing strategist. He provides innovative and results-driven internet marketing solutions so that business owners become even more successful in their chosen fields of endeavor.
Introduction It’s the beginning of the year; the start of another new quarter…and what better time to reevaluate your business strategies than now? To remain competitive, you must evaluate whether your old strategies are steering you towards or away from revenue success. Predictions from Walker information show that by 2020, customer experience, and not price...Read More
Introduction Lead generation is the buzz word at most businesses nowadays as it leads to increased traffic on the company website, better sales and results in bigger conversion rates. When you have an effective lead generation strategy, you are developing a focused channel for every prospective buyer to find what you are offering and see...Read More
Introduction For a software business to continue on living, lead generation and creativity are a must. Why is that? Because B2B lead generation helps you gain more customers and helps you grow your software business. And creativity is the backbone of your software. But coming up with a whole bunch of lead generation ideas can...Read More
Introduction Lead generation is an imperative role for any B2B marketer that is worth their salt, and yet, according to the HubSpot State of Inbound report for 2018, the top challenges for 61% of marketers are generating traffic and leads. It, therefore, isn’t a surprise that when it comes to lead generation, most marketers simply...Read More
Introduction The Current State of Things According to the Salesforce 2nd State of the Connected Customer Report (2018), 72% of business buyers expect vendors to personalize engagement to their needs. The same report also found that 79% of customers were willing to share their personal information in exchange for contextualized information that allowed the vendor...Read More