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High Qualified Leads

High Qualified Leads

Type of MQL leads
Introduction Lead generation is an imperative role for any B2B marketer that is worth their salt, and yet, according to the HubSpot State of Inbound report for 2018, the top challenges for 61% of marketers are generating traffic and leads. It, therefore, isn’t a surprise that when it comes to lead generation, most marketers simply...
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Sales qualified leads generation is never a straight-forward process. Sales transactions in the B2B world can take long, and even when prospects are interested in your company’s products, only a small portion of them are usually ready to make a commitment. Jeremy Miller talks about this in detail in his book “Sticky branding”.
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