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B2B Leads

B2B Leads

cleaning CRM data
Introduction The current state of things According to the Salesforce 2nd State of the Connected Customer Report (2018), 72% of business buyers expect vendors to personalize engagement to their needs. The same report also found that 79% of customers were willing to share their personal information in exchange for contextualized information that allowed the vendor...
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Lead Generation
The long-term success of your business is dependent on a full lead pipeline. Lead generation is however not a simple task. As a marketer, you can vouch for how challenging the process can be. As a salesperson, you can attest to how frustrating it gets to receive a list of leads from your marketing team,...
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