B2B Content Syndication Services

Supercharge your content marketing strategy. Publish white papers, case studies and webinars to target the right audience at the right time. Syndicate content assets smartly across our network with B2B content marketing.

B2B Content Syndication Services
  • 31%
  • 18%
  • 18%
  • 16%
  • 14%
  • 3%
  • Email marketing
  • Social media
  • Guest blogging
  • Paid distribution
  • Internal employees
  • Distribution platforms
Target key accounts with custom content

Engagement Rate









Target Key Accounts with Custom Content

Engage target accounts with relevant, highly personalized content assets that resonate with their needs and preferences. Increase your sales revenue by building relationships with high-quality leads and keeping them engaged.


Expansive Database to Amplify Reach

Reach a wider audience by syndicating content beyond your website or mailing list. Increase brand awareness and generate new leads. Leverage our database of 100M+ B2B contacts and  place your white papers, case studies, and webinars in front of a global audience.

Buyer Preference
  • CMO
  • CEO
  • CFO
  • Manager
Your Campaign Performance

Sniper-Targeted Leads

Target accounts with specific technology and boost conversions, reduce costs, and maximize returns on your marketing spend. Our technography landscape tracks 7000+ technology install base across 2 million businesses worldwide.


A 3-Step Process for Placing Content Assets in front of a Wider Audience

Landing Page Design

We develop and publish captivating landing pages for each content asset you provide on our publication. 

Content Promotion

We promote your brand and assets to our propreitory database of 100M+ B2B professionals and 1 B web users to drive traffic and boost engagement. 

Track Reach

We monitor content reach through lead capture data. We prepare a list of MQLs and share it with the clients.

Add High-Quality MQLs to your Sales Pipeline

Tap our proven lead generation strategies to add more MQLs to your sales pipeline.  Talk to our team about applying content syndication strategies to attract and nurture MQLs using one or several of these strategies:

Audience Reach
Distribute your content assets to our expansive database of 100+ million IT professionals and enterprises across the world.  Generate a custom list of high-quality MQLs that your marketing team can start nurturing. 
Install Base Targeting
 Keep customers who are already using your products or services engaged with relevant content. Initiate contact and build relationships with buyers who are using competitor products or complementary products. 
List Building
Work with our list-building service team to capture lead data through landing pages and build a custom list of high-quality MQLs.
Email Marketing
 Utilize our email marketing campaign services to engage MQLs. Leverage our vast B2B database of 100+ million contacts to nurture MQLs through highly-effective email campaigns. 

Frequently asked questions

Browse through our FAQs to find answers to common webinar registration queries. 
Need more information or want to discuss your requirements?

Get in touch

What is B2B Content Syndication?

B2B content syndication is the distribution of marketing content like ebooks, white papers, case studies, and webinars by publishing them on other websites. The main goal of content syndication is to tap other people’s audience to make your brand visible to a wider audience, educate prospects, position your company as an industry thought leader, and generate new leads.  

What is a B2B Content Syndication Service?

A content syndication service is a third-party company or website that distributes or republishes your content on other sites in order to reach new audiences. B2B content syndication vendors republish a wide range of content including infographics, articles, webinars, white papers, ebooks, and case studies, among others.

How would B2B Content Syndication Services benefit my company?

Hiring a content syndication service can offer your company numerous benefits. By distributing your content on other websites, B2B content syndication allows you to reach new audiences. Republishing valuable content like whitepapers and ebooks can build the credibility of your brand among your target audience, which positions your company as an industry thought leader. Most importantly, syndicating gated content can attract high-quality leads, which boosts your company’s lead generation efforts. Other benefits your company will enjoy for hiring content syndication services include better ROI and improved backlink authority.

What is ABM Content Syndication?

Account-Based Marketing (ABM) is a marketing strategy that targets specific accounts rather than a wide audience. ABM allows a company to identify key accounts it wants to win over. Each account identified is treated as a market of its own. ABM content syndication refers to the process of distributing valuable and relevant marketing content to your ABM accountsS. Usually, these accounts are carefully curated and placed in a list of ABM accounts.

How does Account-Based Marketing Content Syndication differ from other content syndication program?

ABM focuses on personalizing engagement with target accounts and aligning sales and marketing activities to build lasting relationships. The process of building these relationships often starts with content. ABM content syndication focuses on distributing targeted and relevant information with a well-curated list of ABM accounts.

It varies from other syndication programs in the sense that the latter focuses on a wider audience in a bid to attract new leads. Since the focus of ABM content syndication is a small set of target accounts, it’s more costly compared to other syndication programs. Even so, ABM-based content syndication can result in high returns since it focuses on high-value accounts.

Get In Touch To Fuel Your Pipeline With Warm And Qualified Leads

Audience Reach

Contact directly with your audience. Choose your Target audience from our database pool containing more than 150 million companies and 100 million professionals and make your own custom list

Target List Building

Either you pick our own list to whom you want to target or if you feel your in-house CRM data may not be in the best of the stage to run campaigns or you need net new contacts. Use our list building service to build lists that are 100% accurate and relevant

Email Marketing Campaigns

UnboundB2B will enable you to run the entire email campaign targeted at your audience. Either you provide a list of your audience, or you define it. UnboundB2B has a reach of more than 100 Million B2B contacts that enable them to execute the complete lifecycle of the email campaigns.

Let's Discuss More About Your Marketing Needs!


    What Our Clients Say About Us

    • "UnboundB2B builds trust between marketing and sales by delivering high-quality leads from valued accounts. They're a trusted content syndication partner with a strong track record of ROI in our European ABM programs."

      Rita Matuzic
      Former, Director of Global Campaigns, Delphix

    • “UnboundB2B has been a consistent and reliable content syndication partner. We're impressed by their audience reach, customer service and continuous innovation.”

      Korry Stagnito
      CEO and CRO, Retail & Hospitality Hub

    • "UnboundB2B delivers exceptional service and leads. They offer solutions to roadblocks and provide personalized advice to enhance lead nurturing and quality optimization. Their service is top-notch."

      Liana Plotnik
      Field Marketing Manager, Quadient

    Case studies

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