Introduction Irrespective of the industry they are in, sales teams are always struggling to have more people purchase the products or services they sell. According to HubSpot’s 2018 State of Inbound Report, B2B sales teams are faced with a wide range of challenges as they go about their work. These include securing responses from prospects,...Read More

Introduction In B2B sales, the success in deal closing is largely determined by the actions and behavior of sales people. A report by HubSpot shows that 50% of deals are closed by sales agents who respond fast. The sales process, especially in the B2B space, is not as easy as it sounds. As a matter...Read More

Introduction The SMB selling process is very different from enterprise selling. That is a very important distinction for anyone who wants to venture into b2b sales. A common notion among business people and novice sales people is that enterprises are just scaled-up versions of small businesses, or vice-versa. But this couldn’t be farther from the...Read More

Introduction The question, “how do I find new business leads?” is one that many companies grapple with. In fact, the 2017 state of b2b digital marketing report found that while 47% of marketers say that their biggest priority is generating quality leads, 32% of them said that it’s also the area that poses the most...Read More