Introduction Digital ad spending worldwide by 2020 is expected to be 50% of all advertising and will exceed $350 billion, a growth of about 10% from 2017. By all measures, this trend is still on course. The popularity of digital marketing is strong on several fronts and with positive results. According to The State of...Read More

Introduction For a b2b marketer, relying on a marketing strategy that features a variety of tactics can mean more awareness for your brand, ensure more reach and result in more sales leads. Key among those tactics should be Content syndication. It is a marketing tactic that involves distributing content that you have published on your...Read More