Shawn Hadden is a digital marketing strategist. He provides innovative and results-driven internet marketing solutions so that business owners become even more successful in their chosen fields of endeavor.
Introduction In 2019, Google fired a warning shot at digital ad businesses, calling it an announcement of its Privacy Sandbox initiative. The statement confirmed that the world’s most popular search engine was about to initiate a digital advertising shift of epic proportions. This monumental change would end up with the demise of the ubiquitous cookie...Read More
Blockchain technology is most known for the explosion of Bitcoin, but it has now spread into many different sectors. One of the areas where it’s hitting the hardest is digital marketing. So it is now a perfect time to write a guide to digital marketing & blockchain. This emerging technology has shaped the way we...Read More
Digital marketing is not a creative pursuit we do just for fun. At its core, digital marketing is a strategy used to generate leads – and if it isn’t doing that, then something is going wrong. What is “lead generation”, exactly? Well, it can be boiled down to how we attract customers to our product,...Read More